Urban Contenders include styles which intersect, differ from mainstream fashion considerations and are based on individualism and not strictly focusing on current fashion trends. All while capturing and staying true to the essence Berlin's rebellious-minded cultural climate.
The sheer scope and extensiveness of Berlin's fashion scene, combined with the mythology surrounding many of its most famous players, has created a world that often feels impossible to grasp from the outside.
Inspired and and guided by this extraordinarily diverse climate, we were able to extract the esscence of true Berlin design and combine it with classic 21 Century modernness, to create our unique urban style we are known and loved for.